Reviews

I highly recommend D'vorah Lansky's new book, Book Marketing Made Easy. This comprehensive well-organized guide covers every aspect of online book marketing an author or Indie publisher needs -- everything from building a platform and social networking for authors to blogging, presenting teleseminars, article marketing, online video,and how to make residual income by converting content to different informational products. What I especially like about the book is its organization and design -- the use of lots of subheads and bullets, for examaple, and two important lists that end each chapter: "Keys" (main points to rmember from the chapter) and "... Resources," which includes "cool tools" and relevant online links. Not only that, but Lansky ends the book with a valuable free e-book "Quick Start Guide to Book Marketing" along with a pdf progress-tracking chart. And ... her support to readers extends beyond the book through her "Authors Marketing Circle" online community of authors. IF you've written a book or are on your way to becoming an author, don't miss this one!

Jason Alster, Author and Video Book Trailer Expert As someone who runs a book networking group , is an author of a few books and videos , and also started a book trailer service, I was happy to read Book Marketing Made Easy by D’vorah Lansky. I had heard D’vorah speak in person a few times at seminars and knew she was an expert in social media for authors and book marketing. I was able to read the book in one afternoon, knowing there are many reference resources I might use in the future. This is a hands on workbook and I found myself clicking on the different links on the e-book version and saving web pages to my favorites bar throughout the book. I especially liked two sections dealing with teleseminars and book videos and trailers. This was the first time I found a teleseminar section so detailed for authors and ripe in ways for turning them into profit. I also was happy that D’vorah supports the idea of having book trailers and explains why, since there is much confusion as to their proper usage. For anyone intending to market their book , in other words all authors today, D’vorah’s Book Marketing Made Easy will be a necessary compliment. https://sites.google.com/site/booktrailervideos

Robert Arnoff, author of Three Rs of Employee Benefits Book D’vorah already helps numerous people through her online courses on book marketing, a couple of which I have taken. Now, she can extend her helpful reach to even more eager learners. Her latest book is a great tool for any new author or any author who didn’t make best selling status with their first book! Let her walk you through some great common sense strategies that you can pick and choose from and that will help you reach your book marketing goals. I know I’m going to! Thanks D’vorah! www.ArnoffAndAssociates.com

Deborah A Bailey author of “Think Like an Entrepreneur: Transforming Your Career and Taking Charge of Your Life” As a person who recently published a book, I’m always looking for ways to get the word out. There are so many people out there saying they have advice on how to market, but often their information is hard to understand – or worse there are no clear steps for implementation. That’s what made D’vorah Lansky’s book such a great read. She breaks down all of the ways that authors can promote their books, re-purpose their content and make money. This should be required reading for every author! If you want to have all of the steps that you need to promote yourself on social media, use article marketing or get exposure on blogs – this is the book that will break it all down for you. I have no doubt that my own book marketing is going to get a big boost now that I have access to D’vorah’s insights and resources. www.DBaileyCoach.com

Carl Bozeman, author of the book: On Being God – Beyond Your Life’s Purpose D’vorah’s book, “Book Marketing Made Easy” is a “tell all.” Not the kind of “tell all” that exposes the deep dark secrets of someone’s life but an exposing of the multitude of ways available to any author or book publisher to market their books and any number of “other” products they wish to create, which by the way , D’vorah even defines what those other products can be. No stone is left unturned; the book is packed with information that is almost overwhelming were it not for the way D’vorah breaks it into nice manageable chunks. Each chapter in its own right is, as she presents the label, VIBRANT. Full of useful information and resources to make each topic a “Marketing Machine” all by itself but presented in a structured and easy to follow manor. D’vorah’s teaching background comes through on every page. If you’re just beginning start with Chapter 1 and work through each to create a comprehensive marketing campaign. If you’re a novice pick a chapter and go to work. Follow the guidelines on any page and you’re sure to become a marketing star. www.Spiritual-Intuition.com

Grady Brown, Dayspring Bible Ministries, author of That All May Be Fulfilled and That’s What I Have…That’s Who I Am! D'vorah Lansky’s Book Marketing Made Easy is a treasure trove of resources. A little short on “how-to,” but exceedingly rich in “what-to.” But, hey, I’m a big boy and I can figure it out if someone will just point me to it! There are pointers galore in D'vorah’s book for writers of non-fiction. However, writers of this category of books are not the only ones who can benefit from the ideas and strategies revealed here. In fact, not only books, but any kind of product can be marketed using many of these methods and tactics. My fantasy used to be that I could clone about six more MEs in order to get done all the things on my to-do list. After reading Book Marketing Made Easy my to-do list has grown to such an extent that I am now fantasizing about 12-15 of those clones! www.GodTalkBlog.com

"Absolutely solid, and valuable information for authors whose books will certainly gain more visibility after implementing. Great job!" Having your book accepted by a publisher, or even if self-published, is a wonderful literary achievement, yet being a published author takes not only gutsy passion, but persistence and a willingness to do the work necessary to generate book sales. With over 100,000 new titles being published each month, authors are expected to take an active role in the marketing process beyond their literary achievement. Book Marketing Made Easy by author, Dvorah Lansky, ©2011, teaches authors how to promote their books using Online relationship marketing strategies. Lansky uses straight-forward language and an informal writing style to explain steps that is refreshing. She also does a good job of not just outlining what needs to be done, but goes into detail as to why to implement strategies, along with recommendations. The latter is especially useful to those who are unfamiliar with these Internet resources. The information will acquaint authors with marketing tactics that will place them steps ahead of the game when followed. I’m well versed in marketing strategies, but the author made the step-by-step procedures of certain elements that I previously shied away from, easy to implement. Naturally, I will be using them as I continue marketing my books. I highly recommend Book Marketing Made Easy. ***** Cherry-Ann Carew Co-author of the bestseller How The Fierce Handle Fear www.cherryanncarew.com

Once again, Dvorah has over delivered. The tips in the introduction alone are worth more than the price tag on this book. Preparing for my own book launch, I felt lost and very overwhelmed. So I was grateful for the easy, clear steps described. It was easy to schedule them on my calendar and reference the book when needed. This isn't just a book but a true resource, one of the cherished and well used kind that I am sure I will keep close on my desk for a long time. I find new bits of knowledge every time I open the cover. http://TheInvisibleOffice.com The Invisible Office.

Cinda Crawford, host of the Health Matters Show and Creator of Sacred Cellular Healing I expected no less than excellence from D’vorah Lansky and her new book release, “Book Marketing Made Easy.” Yet at first, third and fifth readings, I continue to receive so much more. I am officially amazed at its content and advice. As long as I’ve been writing, blogging and speaking, the volume of absolutely “required” information that one needs to know and she so innocently includes within these pages (while tucking within the paragraphs some of the newest, hottest and and most valuable tidbits I’ve ever heard about anywhere!) is most impressive. She has such a skilled way of teaching you how to do all of this really tough stuff and accomplish it easily and in record time. Already my book has notes in the margin, lots of dos and even more donts. There will be no need to look at competitive books because this one will be around for a long, long while. www.HealthMattersShow.com

Catherine Davis, author: Talking With God Dvorah Lansky’s Book Marketing Made Easy makes even a non-savvy computer user feel as though it could be done—you could sell your book online. Every chapter focuses on a specific aspect of online marketing. Not only does Lansky give step-by-step guidance, but at the end of each chapter she offers a short summary and then a valuable list of online resources. I especially appreciated the emphasis on relationship marketing, with practical suggestions for making it work. I was not aware of several features of the internet she covers, including niche article sites. Her acronym for remembering the topics she covers in the book: VIBRANT, is also an apt description of the tone of this very helpful guide. Thank you, Dvorah Lansky!

Nano Daemon, author of The Seventh Sense - Your GPS to the Cosmos. I am kicking myself. If only I had this book 12 months ago, it would have saved me a year of precious life, untold stress, struggle and frustration, and literally thousands of dollars in hyped-up telecourses and lengthy memberships that feed you information through an eye-drop, at their own pace and in an sequence that is totally irrelevant to your needs at the time they are delivered. Not only does the book offer a comprehensive yet concise view of all aspects of marketing and social media without fluff, but it allows you to print out, highlight and focus on the segment you need to work on. But the priceless nugget you get out of this book are all the resources and links at your fingertips, without getting lost in cyberspace trying to figure out who provides the services generally alluded to. If you love yourself and are serious about getting your own book out there fast, buy this book !!!

Dawn Damico, Ghostwriter, Content Marketing Diva The introduction of Dvorah Lansky's "must have" guide"Book Marketing Made Easy" makes the challenge to take daily marketing action to promote your book! With Dvorah's wealth of knowledge, tactics, tips, resources, and repurposing strategies that is easily possible. You can put together a plan that will take your knowledge, your book, to the next level by putting it in front of an audience that's eager to read, hear, or watch what you have to say. www.YourResearchDiva.com

Gordon DeClercq, author of the Collection of Poetry: Secrets of a Heart In Book Marketing Made Easy, a reader or author will explore a new avenue to market a self-published book for the first time. It gives an author a strategy to implement to receive more exposure, book sales and word-of mouth type referrals. It reveals that for a book to achieve great success, an author must be the foundation to open up new sales channels. They have to act by building a social network, to dream by being creative in using on-line marketing, and to believe in the value of it's content and benefits you offer to your reader. An author should be the top salesperson for their book by being friendly, social, and offer solutions to their identified target market in a genuine and sincere way. To be successful you need follow the steps in Book Marketing Made Easy to expand your channels of distribution and achieve great success!. www.SmartAlternativesLLC.blogspot.com

Pat Dranchak, author of My Complete Caregiving Organizer, Tools for Managing the Challenges of Caregiving. New authors are quickly overwhelmed with the task of marketing their book. D'vorah Lansky has created the guidebook for how to use a range of online tools easily and effectively to reach an audience. Starting with who she explains relationship marketing to build the know, like, trust factor so important to online marketing. The real power of the book lies in the organized and systematic manner she presents each tool: ~ She gives an overview of the tool is and what it can do for you. ~ You learn when to use the tool effectively. ~ How to make the tool work for you is explained in detail. Plus she presents a number of different options to use that effectively and easily. ~ You'll also get a list of tested links to use to building your program. Book Marketing Made Easy is the best first stop for learning not only the possibilities of online marketing, but also how to make that marketing work for you. www.AtMyFingerTips.us.com

Thank you so much for allowing me to review your book! I have been marketing online since 2006, my first client was a published author and I can guarantee that anyone that reads your book will learn how to build relationships and sell in a more successful way than those that do not build a relationship first. You hit the nail on the head when you said "Relationship marketing deals with selling second and building relationships first." I wish you the best with your book and all the future holds for you! Best wishes, Stephanie Fish,Buckeye V.A. Social Media Manager & Virtual Marketing Services

Johnn Four, author of How to Publish Your RPG Work. This book is the real deal. A complete package non-fiction authors can put to use immediately. I was amazed by the breadth of topics and advice covered. I'm an action-oriented business person, and I found D'vorah Lansky's Book Marketing Made Easy very actionable. I'm reading the electronic version on my iPad, and I think I've made more bookmarks in this than any other ebook I've read so far. Great work! Thanks again for the great book, D'vorah. It's going to get digitally dog-eared, I can tell. www.gamer-lifestyle.com

D’vorah Lansky’s book, Book Marketing Made Easy does just that. The book is most helpful because she clearly defines exactly what various venues such as blog talk, Facebook and many others are, and how and why they will help your book sales. Then she lists the best places to go for these. Then she tells you how to enhance your time and effort so that more persons learn about your book and want to get it. The book goes far beyond having a blog and telling others about it. I find it most valuable that she tells how to get your marketing efforts “viral.” Take her concept of multiple article submissions through www.SubmitMoreArticles.com. That advice alone is worth the price of the book. There are so many great ideas here I can follow. The concept of having a video presentation of the visualization exercises from my book, is another great idea. I will immediately pursue that one. If you have a book to sell, get this book. Murray Grossan, M.D. Http://www.grossaninstitute.com

"Book Marketing Made Easy" is a simple, straightforward 'how-to' kit for authors looking to maximize their marketing muscle. Step by step, Ms. Lansky presents the fundamentals of book marketing, focusing on the wide range of opportunities that the Internet offers while never forgetting the human element. By reading the details in each chapter, you will go behind the scenes of popular and successful authors and you'll realize that it is possible, with the right tools. Many of those tools are highlighted at the end of each chapter, along with a recap that is sure to put your own marketing mind in motion. www.ExcuseEditor.com

Helen M Hamilton, author of Square Peg Square Hole In this era of information overload it is wonderful to find such succinct friendly help made simple and easy to follow. I found your book, Book Marketing Made Easy, up to date, to the point, and very user friendly. As one of the authors described in your forward that would rather write than market, having to learn how to market my books seemed daunting until I read your guide to book marketing using the internet. Its easy to reference layout, great suggestions I have not come across before, user friendly how to tips, and web links give me confidence that with your help I will succeed to get my message out. Your personable detailed instructions provide me with a plan of action in easy to follow steps. Where other marketing books can seem overwhelming, you have targeted your material to highlight the key information I require in a brief explicit form. I would highly recommend your book to other authors. www.NanaWiseWoman.com

Wow...D'vorah does a fantastic job of making a complex topic (book marketing) easy to understand and apply. It is not more knowledge that will make your book marketing efforts successful, but the application of that knowledge. I love how D'vorah adds "keys" to the end of each chapter that allow you to apply immediately what you have learned. There are tons of great tips for authors and most importantly D'vorah practices what she teaches! www.Self-Publishing-Coach.com

Julie Isaac, award winning author and content creation coach and author of upcoming book, “Unleash Your Writing Genius!” In D’vorah Lansky’s introduction to “Book Marketing Made Easy,” a practical guide to online book promotion strategies, she reminds us that, “Your book is a gift that you give to the world.” Writing a book is only half of an author’s job, the other half is getting that book into the hands of readers so that it can fulfill its particular mission to inform, inspire, enlighten, or entertain. “Book Marketing Made Easy” touches on all the primary ways you can connect with readers online: blogging, social networking, teleseminars, information products, article marketing, and online video. If simply reading this list makes you feel overwhelmed, don’t worry. You only have to do one thing at a time, and D’vorah’s made that super easy for you. Each chapter contains a list of specific actions you can take, and all you have to do is choose the ones that seem the easiest or sound like the most fun, and your book marketing will soon be rocking and rolling online. http://blog.WritingSpirit.com

J. Perry Kelly, author of Quantum Fires Book marketing expert D'vorah Lansky suggests authors use a highlighter to keep track of tips or strategies that especially "speak" to readers of "Book Marketing Made Easy." Big problem. What's an author to do when every page shouts out solid advice or insightful tips? In my opinion, this book is a no-nonsense, tell-it-like-it-is personal PR/marketing coach embedded in a hundred and forty pages--a fantastic value that presents detailed templates for publishing success provided authors are willing to 1) spend the time and do the marketing steps D'vorah advises, and 2) provide their readers with quality content that entertains or offers the potential to enrich their lives. D'vorah has written a superlative book that tells would-be authors (like me) exactly what they need to know and [more importantly] what they need to accept and act on. www.QuantumFires.com

Mia Sherwood Landau, author of Nat-'N-Cat. When is a book not just a book? When it's a business! Dvorah Lansky has written the perfect manual for building a business around your non-fiction book. She gives you step-by-step instructions and abundant encouragement to take action. She provides dozens of trusted web links to bring your own book marketing business to life instantly. And to keep you on clicking along your success track, Dvorah invites you into her circle of mentors and members, to network online with other authors, beginners and experts alike. Dvorah's new book literally provides everything you need to build your business around your non-fiction book now. www.mia-sherwood-landau.com

When I self-published my first book, I realized the hard truth that I was totally responsible for marketing. Problem was, I avoided learning marketing like a politician avoids commitment. D'vorah has helped me learn how to market a book, and myself, through practical tips, both in her books and her website. I used "Connect, Communicate, and Profit" as a guide in learning to develop my web and social media presences. In "Book Marketing Made Easy", she literarily gives numbered, step-by-step instructions - how could a non-marketer go wrong?

Dvorah's awesome book, "Book Marketing Made Easy," is a necessary tool you must have for your tool box. I met Dvorah at Bob "The Teacher" Jenkins' first SIMPLE workshop in 2010. When I met her I knew immediately she was a down to Earth gal that used practical knowledge, procedures and skills to create perfection. Her book is a trademark of your character and she used a format similar to that of a checklist. Being a retired military and airline pilot, I relate to step by step procedures. She takes you from the beginning through all the necessary and productive steps you need to accomplish your end result which is your superior book. The journey of writing my book would have been much smoother if I had Dvorah's book during my book creation, publishing and marketing phases. Way to go Dvorah!! Roger Neumann Author of PERSUASION EQUATIONS, For Instant Sales, Tips and Techniques For The 5-Minute Close

Linda Pestana, - author of Voices of the Heart Attention my friends! D'vorah Lansky new book "Book Marketing Made Easy" will acturally make you believe in yourself and say - "I can do this!" I love D'vorah Lansky's new book. Her book brings enlightenment down to earth by presenting simple strategies in a practical and hands on kind of way. Inside her book you will find practical check lists and tools that will enhance your own understanding in the marketing of your own 'masterpiece'.on line.This book is a must read. It will afford you your own dream to come true....your own online masterpiece! www.LindaPestana.com

Lynnette Phillips, ‘Book Bloggers Sell Books!’ Both the sense of sheer energy along with the volume of information D’vorah Lansky has packed into ‘Book Marketing Made Easy’ are flabbergasting! D’vorah has been able to convey the concept of online relationship marketing and the many ways there are to achieve those relationships in an easily understood and well defined manner. We are guided through the fine points of blogging, teleseminars, article marketing and much more. Thank you D’vorah for showing us Facebook and Twitter are not the only ways to build marketing relationships. www.LynnettesBookMarketing.blogspot.com

Elaine Quinn, author of There's No Place Like Working From Home. I’ve never seen a more comprehensive and easy to understand discussion of all the avenues open to a new book author than in D’vorah Lansky’s Book Marketing Made Easy. With the array of possibilities available today it’s easy to become intimidated and overwhelmed by the technology, but D’vorah presents a step-by-step guide that makes it more approachable. Best of all, she explains how to integrate all the individual pieces into a comprehensive marketing campaign. In this book D’vorah generously shares the huge collection of resources she has gathered, saving busy authors countless hours of searching and sifting and perhaps still missing important information. This is a book I will refer to constantly as I market my new book and expand my business into all the areas she discusses. I’ll enthusiastically recommend it to my author friends and colleagues, too! www.NoPlaceLikeWorkingFromHome.com

Maryellen Smith, Writing and Internet Marketing Coach and author of Zero to eBook in 24 Hours or Less: Even If You've Never Written One Before. D’vorah has done a great job in this book outlining various types of marketing and activities that authors can use to promote their work. Her easy to read style makes this book a great guide for people that want to understand how to sell more books and get their message out into the world. www.ReinventionQueen.com

Marketing a book has never been easy – I know, because I’ve had over 25 books published and each time the marketing process has become increasingly complex. Trade publishers, bless their hearts, say they will market your books but usually this amounts to very little, and their expertise in the online environment is limited. If you self-publish, you’re on your own anyway. Result? It’s DIY time. Available media for marketing have exploded into myriad platforms online, so devising a marketing plan for your book is ten times as complex as it was even ten years ago. Unless you have expert guidance through this maze, your chances of success are slim. I’ve read a number of books about book marketing online, but D’vorah Lansky’s “Book Marketing Made Easy” is by far the most comprehensive I’ve seen. I would strongly recommend anyone wishing to mount an effective campaign to buy this book and keep it handy for reference; if you do, your book’s success is almost guaranteed. Suzan St Maur from http://HowToWriteBetter.net

I thoroughly enjoyed your book. It went from the pedestrian primer that most position themselves as to a treatise on “how to” that is practical and actionable. I felt the testimonials early in the book were an excellent touch adding to the “why” I should read this book. I was personally please to see Daniel Hall quoted as I am a current student of his. The quotes regarding “serving others first” and “building relationships first and money ($) second” again is consistent with those quoted but an excellent reminder. This is especially strong when marketing online as the internet gives us that viral ability to connect both with our existing customers but bring our message to market so readily. Lastly, the inclusion of teleseminars, I felt, was outstanding. The ability to “real time” interact with the world-at-large further enhances our ability to interact and develop the aforementioned relationship. Two (2) thumbs up! Tim Tapp, author of (the book in progress) Turnarounds without Turnover: The 7 steps to Business, Economic and Personal Recovery.

Michelle Vandepas, Mentoring, Marketing, Manifesting -Author Marketing - specializing in consciousness and spiritually based books. Dvorah, You've written a concise, clear and 'get to it- how to' marketing book for authors. It's easy to be in overwhelm as a new author, but you've broken down the basics into clear easy to follow steps. Blogging, Video, Social Media, you've touched on it all! Authors can start with just a first few items you've mentioned and work their way through your list at their own pace, and continue through to the more advanced pieces you explain such as membership sites and teleconferences as they are ready. Everyone can learn something from this book.(even me!) I loved the tele-seminar series advice and I 'll be switching to FreeConferenceCalling.com based upon your recommendation. Established authors will love the extra resources they'll discover with easy to click links and new authors will find ways to market online they hadn't thought about before. D'vorah you offer a valuable service to many authors and it has been a pleasure to connect with you. Go go girl! www.MichelleVandepas.com

Billie A Williams, author of Whodunit? A Mystery Writers Primer “Why did you write this book?” D’vorah Lansky asks you to answer that question. Then, she encourages you to dig deeper. “What do you hope your reader will gain from your book? What’s in it for them, benefits, not features!” Those questions are the catapult; the rest of the book is the ammunition (Blog to teleseminar, videos to audios, special reports, coaching and more.) fired precisely, accurately and with the power to bring you the success you are striving for. It’s a GPS (Global Positioning System) for your marketing campaign. Go get it NOW and you’ll know exactly where to start and how to proceed to get to where you want to go. Lansky makes it easy, a blue print, a ‘cake walk’ if you will. www.billiewilliams.com

The perfect book for nonfiction authors in a hurry! Book Marketing Made Easy delivers a concise, readable overview of the critical marketing areas nonfiction authors need to navigate to build their brand and sell more books. There are several key areas where Book Marketing Made Easy stands out: First, conciseness. There's no fluff or excess baggage in this book. D'vorah makes every word count; every page contains helpful ideas that can help nonfiction authors get the word out about their book and their brand.

Second, balance. Unlike marketing books that focus on a single media or technique, D'vorah advocates an integrated, balanced approach that leverages multiple marketing opportunities and creates synergy between them.

Third, it's easy to read. Not only is the writing crisp, but D'vorah's VIBRANT acronym provides an easy way to remember her main points and the different techniques that, together, can take a good book to great sales.

I took away several new book marketing and profitability ideas from Book Marketing Made Easy, and I'm sure you will, too.